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“DON’T SAY NO FOR THE PROSPECT”!!

Commercial Real Estate Training

Whether you’re looking to accelerate the effectiveness of a new hire, jumpstart an existing team’s efforts or provide a just-in-time refresher to leverage an opportunity in our ever-changing retail landscape, Beth’s commercial real estate training programs will equip your leasing agents and property managers with the skills they need to succeed in today’s varied marketplace. As an accomplished and truly passionate commercial real estate professional, Beth has both an innate ability to connect with her clients and the pragmatic street cred to move them to positive action.

Beth’s commercial real estate agent training workshops combine classroom-style advice with real-world, hands-on (or feet on the ground) action…and can be tailored to suit. Beth’s classes include canvassing in your market for prospects for your properties, with leads delivered in real-time. Beth can also provide commercial real estate coaching that will bolster your team’s ability to leverage opportunities!

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Training Sessions

Rockstar to Superstar® Leasing Bootcamp

Join Beth’s Rockstar to Superstar® Leasing Bootcamp!

Beth has been a leasing agent for 35 years. She has hired dozens of leasing agents and has trained hundreds more. Many of them have climbed the ranks and are now in top leadership positions!

Some of the topics and lessons will include:

– Living in a Post-Covid World: What Changes Have Happened with Leasing Post-Covid
– When Will Nationals Start Leasing Again and What To Do In The Meantime
– Time Management Tips When Working From Home
– How to Get National Retailers to Respond to You
– Follow-Up: When? How? How Often?
– Negotiating Tips
– Creating the Right Tenant Mix
– Which Uses Pay More Rent and Why?
– Who Should We Target For Certain Vacancies?

 Plus, you’ll leave with the following:

– Effective Canvassing Strategies and Door Openers
– A Targeted and Specific Leasing Plan Determined for Your Properties, and …
– An Ongoing Comprehensive Blueprint to Help You Succeed

Rockstar to Superstar® Online Class

This online course is jam-packed with valuable and practical information, exercises and assignments in each module!

Whether you breeze through it or need more time, access to the online class will be available to you for life, so you go at your own pace!

Headquarters Training Sessions

Get the benefits from the Rockstar to Superstar™ Leasing & Canvassing Workshop for YOUR assets in YOUR territory.

Beth will travel to your headquarters and train you and your team with classroom-style advice, real-world simulations and experiential ‘on the street’ learning.

Webinars

Beth schedules webinars in lieu of headquarters training. Offices in different states? No problem! Webinars can be streamed in different offices, they are shorter & focused on your company’s needs, and are more cost-effective.

Beth also offers periodical webinars. Follow her on social media to stay updated!

One-On-One Accountability And/Or Leasing Coaching

Sometimes all you need is a fresh set of eyes to help you identify your goals or pinpoint potential impediments. Through weekly, bi-weekly, or monthly one-on-one calls, Beth becomes your “kick you in the butt” accountability coach to help you become a goal-achieving machine.

Her time is not cheap, but the return you receive is invaluable.

Training Programs

For Leasing Agents

We have a full retail leasing training curricula that can be tailored to suit the needs of your team. All of our commercial real estate leasing training workshops offer both classroom-style advice, real-world simulations, and experiential ‘on the street’ learning.

Yes – we canvass!

Some of the other topics covered in our commercial real estate sales training include:

  • How To Identify Great Tenant Prospects – Including the Top 5 Most Likely Tenants for ANY Center and the Top 3 Payers – should be on every leasing agents wish list!
  • How to Build a Pipeline of Prospects who Want To Be in Your Center Locals v. Nationals – A checklist of what you must say/do and ask for each
  • Canvassing Strategies that Yield Results
  • Determining Market Rent
  • Reading the Lease
  • Negotiating the Terms
  • How to Use Social Platforms to Reach Prospects
  • ‘Locking Up Renewals, pain-free’
  • Learning that in negotiation “no” is a complete sentence

For Leasing Directors

Are you frustrated with your team and their performance? Does it seem like you are repeating the same things over and over again like a broken record? Is it hard to know what your leasing agents are doing all day, all week, all month and all quarter?

Beth has led leasing teams for over 25 years. Let her help you and share her tips from years of trial and error. Learn from her mistakes and successes as she has led many teams.

She can help you identify strong leasing agents and agents that should no longer be on your team. She can help you create property assignments according to the agents’ strengths. She can listen to you and give you a place to share your frustrations.

She often tells fellow leasing directors, “I have felt your pain.”

Individual consultations are available.

Periodical sessions with other Leasing Directors (geographically spread out) are held.

For Company Principals

Do you own a retail real estate company and also lead a leasing team?

Whether you have 1 or 5 leasing agents, it can be frustrating running your company and trying to figure out what your leasing tram has been to drum up leads and deals.

If you need help with this, reach out to Beth. She has been in your shoes has led a company of over 100 people while simultaneously leading, growing, and managing leasing teams.

Learn from her mistakes and lessons learned.

Individual consultations available!

Testimonials

Beth has worked with:

Alanna Hogan’s Experience:

What Attendees Say:

I’ve been a professional in real estate for 35 years. As for a virtual class and getting a replay of the top seminar as a webinar on CRE Leasing is a Blessing! There are no words to express the value that Beth brings, other then it’s over the top! Her naming of this educational material says it all!!!!!

The do-or-die key to commercial real estate is Leasing. This is the path to becoming a top performer in the Leasing game, SECOND TO NONE!

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Taking this course was a turning point in my career. I have read all of Beth’s books, but this takes it to the next level. You have live Zoom calls with Beth that provide expert coaching. From the very first assignment in the course, my skills and outreach improved 10X. New or seasoned, this course will improve your leasing.

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Lindsey Swart

I’ve been following your pods, vids and reading your books…You really are a badass. You are adding great value to our industry particularly to the younger crowd and the older crowd that needs to reinvent themselves!  You are real which TOTALLY resonates with me and I’m sure others.  Keep shaking the tree Beth, you’re doing great.

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Steve Maestas

I hope you are doing well. This morning on my way to work I listened to Chris Ressa’s podcast with your CanesWear story. It was my first time listening to the podcast and thought the story was great. I really enjoyed hearing how you got creative to make the deal work and the specific details regarding the rent and sales numbers. It was especially interesting since the shopping center is right in my back yard! I love reading all of your tidbits online and continue to find many of your posts informative and inspiring.

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Jessica E. Abramson

No Matter What We Think Or Feel, We Are Never Too Old To Learn From Others & Our Peers!

I want to Thank Beth Azor for her phenomenal and engaging presentation at our Site Source Retail Broker Network Annual Meeting! I owe this, my first post to her, after listening and observing the material & statistics she presented! I also realize that It’s important to keep an open mind, and embrace the knowledge and wisdom that people like Beth have to offer! Along with many other topics, the theme of our meeting was to continue to be knowledgeable, current & relevant within your respective industry, and she definitely paved the path to do so!

Thanks Again Beth, as well as to all of the Site Source Affiliates! BTW, Beth, you thanked me for my comments after your presentation with a followup postcard, but it’s me that Thank you for the learning experience!

Best Regards,
Drew

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Drew Margol

“Wow”, “Passionate”, Lives what she preaches”, these are just a few of the comments I heard after Beth Azor’s presentation on the impact of Social & Digital marketing on Commercial Real Estate during our recent Site Source Retail Broker Conference. Her passion, knowledge & engagement made for a thrilling presentation. In addition, her guidance and tactical playbooks were extremely well received. You definitely leave the room understanding why Beth is the “queen of canvassing” as well as how the impact of connections and content will be the standard of driving results in commercial Real Estate. I would highly recommend Beth as a speaker to any organization. We look forward to having her back at future Site Source Conferences.

Once again, thanks for coming to SD. It will be fun watching how we all grow together. Look forward to seeing you at future ICSC events, and quite possibly at the Shoptalk Conference in March.

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Michael Guggenheim

Beth’s no-nonsense approach to canvassing and prospecting is applicable to rookies and vets alike. There is no secret trick or “hack”, just getting out there and putting in the time and effort. As brokers, we say that our time is our most precious commodity and the same is true for our prospects, so don’t waste it.

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Bootcamp Attendee

The bootcamp was entirely invaluable. If you lack the confidence or knowledge to canvass successfully, this bootcamp will set your mindset and will give you the skills you need to lease vacant spaces.

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Bootcamp Attendee

Since I began working with Beth I have seen an increase in my ability, my contacts, and………MY REVENUE!

Beth’s greatest assets in coaching is her genuine and earnest desire to help her clients achieve their goals.  She has shared her 30+ years of experience to help me replicate her successes and avoid her mistakes.  She has also introduced me to other people within the industry who have helped and furthered my career.  All while helping me plan how to achieve my goals and holding me accountable.

Far and away the best money I have spent in Commercial Real Estate!!

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Lash Hairston

Wow!

So I put book down like I was supposed to for 12 hours, to think about how often I’m saying “No” for my “prospect”… It’s been two days. Because every time I think I’m ready to pick up the book, a new lesson emerges about how I just have by been believing in possibilities…

I just keep telling myself that a person won’t say yes, or how some situation wouldn’t be ideal… I kept saying “NO” when someone would ask me if I had a potential tenant.

But no more! Now it’s time to think maybe they could say yes, I should ask them. I am finally ready to continue to read…

Excellent guide! You wrote a great book!

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Peter Alexander

No spam, just great content: