If you are like most centre owners, you are struggling with a migraine-inducing barrage of challenging tenant requests for various concessions. Our comprehensive training program has been designed to teach your property managers:

  • How to Limit Concession Requests, regardless of your vacancy rate
  • How to Determine when to offer concessions and when to stand pat!
  • How to Mitigate loss through ‘hugging’
  • Includes detailed concession request package to distinguish tenants with need and reasonable chance of success from those who are looking to take advantage of the times
  • Contact us directly to learn more about how we are using unconventional and interventional tenant partnerships to attract and retain more quality tenants while maintaining some level of price integrity for our properties.

What They're Saying About Beth

Chloe Schmitz

It was a pleasure meeting you and attending your workshop last week; it was well worth the trip from DC. I am so impressed and pleased with how much I learned and how differently I now approach thinking about canvassing and leasing space. As a newbie to the leasing world, this course helped me understand what it will take to succeed as a leasing agent, and what it will take to get to that position. I have been reviewing my workshop notes daily and continue to soak in all of the information you provided and am significantly more confident in my skills now.

Chloe Schmitz
Administrative Assistant, Regency Centers
Stephen Spiegel

Beth recently completed a one day training program for our leasing team. Everyone came out of the program enthusiastic and thinking more creatively about how to lease space in our centers. Beth’s creativity and experience provided our staff with often unique but practical ideas for how to canvass and develop relationships with potential tenants. I plan to have Beth work regularly with the team in the future.

Stephen Spiegel
Development Partner, Hendon Properties
Joseph Morelle Jr.

Thank you so much for your presentation last week at ICSC Miami. I found your class to be the best of all the ones that I attended and my only complaint for the survey was that it wasn’t long enough. I think there was so much you could have told us without the time constraints. I plan to put all your techniques to use – as a newbie to this industry, I really need to hone in my skills and use as many best practices as possible. If you are ever in Rochester, NY, please let me know and I’d be happy to take you out for dinner and drinks at one of Wilmorite’s properties to show you our centers.

Joseph Morelle Jr.
Leasing Representative, Wilmorite Management Group, LLC
Hubert Chen

Beth brought me into commercial real estate in late 2000 while she was President of Terranova Corp. At that time Terranova was known to have the most effective and most intense training for retail leasing agents known to man – only 1 out of 4 prospective agents would make it. During the training she instilled the discipline to use ACT! database (which I still use today), canvassing on a regular basis (which I still do today), lease negotiation tactics (“telling ain’t sellin”, “you have 2 ears and 1 mouth”, “5 no’s to get a yes”, “sending cookies”, “consistent persistence”, “the definition of assume”, etc, etc), and other skills that made me a great retail leasing agent. Not only is she a legend in commercial real estate but she is an awesome person. She is always helping out new people to the industry (especially if they attended FSU) with her mentor-ship and advice. If you hire Beth to help your leasing or development, she will without a doubt increase the production and value of both tremendously.

Hubert Chen
Vice President of Acquisitions, Saglo Development Corporation
Read F. Goode, Jr.

Beth, your presentation and educational sessions were invigorating and enlightening. As I am entering my 27th year of deal making, I have become overwhelmed and in a reactive mode. I have a goal to engineer my situation to allow me the time to be pro-active and much of what you taught is in that vane. Thanks!

Read F. Goode, Jr.
Principal, Divaris Real Estate
Nick Daffin

I just wanted to reach out and thank you for all your help and advice last week. I really enjoyed your class! I was surprised by the range of experience amongst the people in the class. I assumed that your advice would be primarily catered to inexperienced agents like me, but the older agents, who had years of experience, seemed to take just as much away from the day as I did, if not more. You have an excellent approach towards passing on your knowledge and experience. Now, I feel much more confident and prepared for my future as a leasing agent.

Nick Daffin
Leasing Agent, Phillips Edison & Company
Kjel Horneland

Training with Beth Azor is like getting an advanced degree in real estate. It’s a crash course in real world, hands-on leasing. She teaches you everything she can in a well-paced organized manner. Training was intense, but my personal growth in knowledge about real estate was exponential. Also, in my short time with Beth Azor, I went from being unable to approach retailers to getting them to open up right away about their business plans, sales, and growth strategy. She not only taught me how to become more successful at real estate, but also how to open up and become more personable.

Kjel Horneland
Bootcamp Attendee
Barry J. Belmont

I have had the honor and pleasure to know Ms. Beth Azor for over seven years. We met when she was the President of Terranova Corporation, and to say that I was impressed with her intimate knowledge of the South Florida Retail Leasing Market would be an understatement. Since then, I have witnessed, first hand, her ability to maximize the potential of a property’s value, by obtaining the highest rents coupled with the optimum tenant mix that market conditions afford. I have interacted with well over one hundred professionals in the Commercial Real Estate field, and WITHOUT EXCEPTION, all have had only the highest of praise for her as a person of integrity and ability. When I ask her something that she isn’t sure of, which is rare, she taps into her vast “rolodex” of contacts and retrieves the precise information needed in a matter of minutes.

I have engaged Beth’s services in the past to train our leasing director who serviced Weston Town Center, together with four other retail centers in Weston, and the results surpassed my highest expectations. She infused my manager with self-confidence, passing on her years of experience in a matter of months.

Beth is a charismatic leader who makes her “students” want to please her by learning. They instantly respond to the fact that they are being taught by someone who has mastered their trade. She commands respect, compels dedication, as she generously shares her wealth of knowledge. One could do no better with their time or money than to engage Beth as a teacher, problem solver, and inspiration. She has tireless energy, and is undisputedly the reigning “Dean” of Commercial Real Estate.

Barry J. Belmont
President, Belmont Investment
Chris Bartholomew

Beth’s training program has become a critical component in the success of our new leasing agents. She is able to provide them with a solid foundation in all aspects of leasing, along with a set of tools that will benefit them throughout their careers. We have seen that those agents who have taken part in her training are able to ramp-up quicker and produce more income for the company.

Chris Bartholomew
Vice President Asset Management, Ramco-Gershenson
Billy Stogner

Beth, I just wanted to let you know I had a wonderful time in your “Rookie to Rockstar” class. You taught me tricks I never would have thought of, or not at least for a few years. The passion you show for real estate, and especially canvassing, is incredibly addicting. I am extremely excited to put these new practices to use and start making more deals! I look forward to speaking with you again and hope to share deals with you soon! Thank you for all your help.

Billy Stogner
Leasing Associate, The Shopping Center Group