DM Your Way to Deals on Facebook

If you’re not using Facebook to prospect tenants, you’re leaving deals – and dollars – on the table. Full stop. I’ve been leasing retail for over 33 years, and let […]

Prospecting in the Scroll Age

Gone are the days of one-size-fits-all marketing – today, the riches are in the niches. If you’re blasting out the same post on every platform, hoping the right prospect sees […]

Be Known, Not Just Connected

Here’s a question I ask all the time: What’s more important—knowing people or being known? Answer: Being known. Every time. Right now, in your own market, there are hundreds of […]

Tell EVERYONE What You’re Looking For

This might sound obvious, but you’d be shocked how many leasing agents keep their vacancies to themselves like it’s classified info. Spoiler alert: It’s not. Rockstars treat everyone as a […]