Stephen Covey said it best: “Goals are pure fantasy unless you have a specific plan to achieve them.” And that goes double for canvassing.
You wouldn’t pack for a trip without knowing the destination—so don’t hit the streets without a clear strategy. Rockstars don’t wing it. They show up prepared, flyers in hand, and goals in mind.
Here’s your quick-hit canvassing plan:
- Pick your market: Example—Middletown and Kingston, NY. Track where you’ve been with a map and stickers.
- Set your goals: Talk to 50–65 tenants. Bring back 5–10 small shop leads.
- Prep ahead: Know your site plans, rent ranges, and exclusives cold. Smile. Energy is everything.
- Pack materials: 100 full-color flyers with photos, maps, key tenant logos, and specs. (No rent yet!)
- Dress for confidence: Business casual—look good, feel good, lease good.
- Block the time: Leave early, canvass all day, and stay until you hit your number.
Rockstar Tip: Rainy day? Even better. Stores are empty, and business owners are chatty. You’ll stand out.
Bottom line: Canvassing without a plan isn’t just inefficient – it’s ineffective. Plan it, work it, lease it. Let’s go!