Let’s be clear – the goal of canvassing is to start the conversation. That’s it. And the job of your flyer? To continue the conversation after you walk out the door. A great flyer isn’t just a piece of paper. It’s a non-threatening, empowering little marketing machine that helps your prospect self-select whether you might be a fit for their next location. And believe me, it works way better than a lonely little business card. Start with a strong opener: “Hi, I lease six centers in the area…” (and hand them the flyer) “…What are your expansion plans?” Now they’re engaged, and that flyer gives them something real to react to. Here’s what every Rockstar flyer should include: Important: DO NOT list the rent. That part of the convo comes later. And don’t stress about the design. Use tools like Canva or Fiverr to make it look great without losing hours of your time. You’re a leasing agent, not a graphic designer. A flyer should work for you, even after you’ve left the store. So, get out there, and hand out something that opens doors and conversations.

You don’t need a spreadsheet to figure out the “perfect” time to canvass. You just need to go. Seriously – too many leasing agents waste precious time trying to plan the ideal conditions. Best day? Best time? Only one use? Multiple uses? What if it rains? What if it’s cold? (Answer: suck it up, buttercup… or canvass the mall.) Let me give it to you straight: 97% of agents don’t canvass consistently – and they wonder why they’re not hitting their goals. Meanwhile, more than one-third of my deals come directly from good old-fashioned canvassing. Coincidence? Nope. Just discipline. Rockstars don’t wait for the stars to align – they put canvassing on the calendar and treat it like the priority it is. They set a goal (30 business cards or 3 hours, whichever comes first). They pick a target (either a specific use like nail salons or a geographic cluster). And then… they hit the street. Rain or shine. Hot or cold. They show up. And here’s a Rockstar tip: Some of my best canvassing has happened during downpours. Stores are empty. Owners are bored. You walk in, drenched and smiling – and boom, connection made. So stop waiting for

We’ve all been there. That one space just won’t lease. Your pipeline’s gone stale. You’ve called the usual suspects. You’ve followed up five times. Crickets. When that happens, it’s time to shake things up. Here are 5 creative ways I personally use to revive a sluggish prospecting plan—and yes, they WORK: You never know where your next lease will come from—so keep your eyes open, your questions sharp, and your mindset bold. Now go get that deal. Rockstar style.

With social media, CRMs, and AI tools everywhere, you’d think canvassing would be dead. Guess what? It’s not. In fact, it works better now than ever. There is no substitute for face-to-face connection. Showing up in person still breaks through the noise faster than any email, DM, or ad campaign. That’s why canvassing is a non-negotiable in my weekly routine. My goal? Three hours or thirty business cards, whichever comes first. And yes, I still hit the street every week. Here’s the kicker. I’ve been in my market since 1997, and I still learn something new every time I canvass. I find a use I hadn’t thought of, meet a business I never noticed, or spot a sign I hadn’t seen before. Excuses like “I don’t have time,” “it’s too hot,” or “I’m nervous” don’t cut it. Unless you live on another planet, canvassing is still your fastest path to real leads and real results. Rockstar agents know it, and they do it. One more thing. The best time to canvass? When it’s pouring rain. Retailers have more time, they’re happy to talk, and they’ll respect the hustle. So grab your umbrella and get out there. It’s time to earn